Getting traffic to a website is the hardest thing to do online, but of course, it’s not impossible. There are several things that when done right, you must increase the website search traffic but as soon as the traffic arrives, another headache would be to make sure that the visitors turn to buyers and for that you need to look a legit business offering something legit.
In this post, we are going to discuss some quality stuff that will help convert the traffic of a website into sales. Make sure you read these carefully and not just that you will have to implement these if you want those traffic to turn into sales.
Getting the basics right is the first step towards your goal. You will need to see if the website is fast enough to handle a large amount of traffic. On the internet, the attention span of people is low and there your website should not take over 2 minutes to load or else people are just going to hit the back button and never visit your website.
You must hire someone to optimize your website if its taking time to load or use a lighter theme that seems to take up most of the speed. Also be careful of the images because you will need to compress them before uploading as they tend to eat up the speed of the website.
A few other optimization will help generate lead to your website like if you include a contact number to your website’s page, or include an opt-in form in your homepage or all other pages on the website, also try to include videos in your site to hold people’s attention.
The Social Media
Too many people seem to make the mistake of not taking the social media seriously, but the social media has the power to turn every traffic into a sale. People don’t just click on a post that will take them outside the social media platform for nothing; they usually want to make a purchase and other things.
When on social media don’t hesitate to experiment and see how you can draw more traffic like using Facebook advertising. Try to make the most of places like Google+, Hangouts, LinkedIn groups, Twitter Chats, among other features.
The social media is a serious business, and you will need to hire someone with a little experience perhaps if you want to do serious work there that will have a huge impact on your business as well as the brand.
One of the bets way attract visitors who mean serious business is by offering something initially like a giveaway that will automatically turn them into sales which will you the profit that you deserves. For the giveaways, you can give a product of your own, or you can opt for general stuff like vouchers, hampers, even cash back.
Most people are not very welcoming about giveaway because it seems to have no definite guarantee about returns but time and again it has been observed that giving a little extra away will help fetch more leads and offer much more sale than ordinarily. Tell us how you are converting your traffic into sales?